Television

http://www.youtube.com/watch?v=BdBnoR5rZlc

Length: 1:15
Description: The video that I chose describes the use of YouTube in stream ads and how they are beneficial and becoming a crucial aspect in online media plans. This video encompasses the idea of Advertising that is discussed in our textbook and also provides insight as to how popular of a concept "in stream ads" are becoming in the sense that they have proven to be more successful than TV program ads. 
Chapter 14: Advertising
Quiz Question: True or False? People who view an in stream ad on YouTube are more likely to retain the ad's information than people who view the same ad on TV.
Answer: True